“A woman is more likely to be sexually assaulted than she is to get breast cancer. But, unlike cancer, sexual violence is rarely discussed. There is a stigma attached to sexual crime, the result of attitudes that lay the blame on the woman for the rape, not the perpetrator." [1]

We want to have 5000 pledges by the end of 2010. Men pledged never to remain silent about violence against women, and to take action in whatever time they can spare.

To end violence against women we need a culture change. We need people to speak out about it and condemn it. So, one of the most important things you can do is to talk about it.

Some ideas on quick things to do to tell people about this campaign.

• Send an email to your male friends, colleagues and team mates asking them to sign the white ribbon pledge.
• Put a signature on the bottom of your emails so that every time you send an email you spread the message. E.g. 'I've signed the white ribbon pledge never to commit, condone, or remain silent about violence against women. Have you? Put our logo on your website, blog, facebook or myspace page.
• Start a conversation with your male friends about violence against women.
• Put a picture of yourself wearing a white ribbon up on facebook or post a link to this site.
• Mention it on your blog if you have one

[1] New philanthropy capital (2008) Hard knock life – Violence against women: A guide for donorsand funders. npc. London